Keith Barksdale, founder Xecute Athletics

From a young age, Xecute Athletics Founder Keith Barksdale was interested in the connection between athletes and their apparel. “Is it possible”, he thought, “that apparel can positively contribute to athletic drive and performance?” Keith’s answer? “Yes!”

Over the next twenty years Keith built a successful career in fitness and personal training, including 12 years as a USPTA (US Professional Tennis Association) tennis pro. His clients have included a former professional football player, contestants in the Miss USA pageant, and major league baseball players to name a few. “They never quit. Even when everyone told them they couldn’t do it, they redoubled their efforts in the face of adversity. They Xecuted when it mattered”, Keith says.

Committed to his company and his clients, Keith constantly searches for the Xecution that will take it to the next level. “Better apparel is a part of better performance. There’s just no way around that.” Xecute Athletics focus is to bring our customers superior quality. The line will be expanding in the near future to include a wide selection of body-flattering, functional and affordable apparel.